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When it comes to the cloud, small- and medium-sized businesses (SMBs) are often presented with the choice of either a private or a public cloud. But there is a third option — a hybrid cloud. And this is the choice that provides SMBs with greater flexibility. How so? Read on to find out. Hybrid clouds […]

No business continuity plan is perfect. Each plan has risks that can result in your business’s failure if not taken into account from the start. But don’t blame it all on your managed IT services provider (MSP) — often, a system’s design has loopholes to start with. Let’s take a look at some of the […]

Most managed IT services providers (MSPs) promise “proactive” cybersecurity consulting. All businesses embrace the idea of preventing cyberattacks and data breaches before they happen, and MSPs themselves would much rather brainstorm safeguards than troubleshoot time-sensitive downtime events. But it’s not always clear what proactive cybersecurity entails, so let’s take a minute to go over it. […]

Search engine optimization (SEO) is one of the most difficult and frustrating aspects of improving your business’s online presence. Web services and platforms that provide automated SEO reports like WordPress, Google, and Raven Tools tend to oversimplify their advice. If you’re trying to get a green light for SEO, you might need to look more […]

Businesses that take advantage of innovative technologies often come out better equipped to compete as they grow. This is why many companies are continuously seeking innovations that improve operations and reduce costs. Small businesses like yours can take advantage of new tech too — just follow our tips. Be an early adopter One of the […]

In the past, a simple antivirus software was all you needed to stay safe from online threats. Today, it takes more than that to protect your PC and the information stored on it. Whether you’re sending an important email or chatting with a coworker online, chances are your data can be easily intercepted. This is […]

Small- and medium-sized businesses are adopting cloud technologies. However, some business owners may not be aware of certain hidden costs. These costs don’t seem much at first, but they can eventually snowball. Follow these five tips to keep the cloud from breaking the bank. No standalones Cloud services come in various shapes and sizes, many […]

Over the years, marketing automation has become more accessible to small businesses. Thanks to innovative cloud solutions, large and small enterprises can reap the benefits of automating tedious marketing tasks. Here are a few advantages to automating your small business’s marketing efforts. Inbound lead assignment When you have phone calls, emails, and meetings piling up, […]

Email is one of the best things the internet has given us. We use it to sign up for websites, apply for jobs, make payments, get in touch with friends and family, and many more. However, your email is also one of the platforms hackers can exploit to steal information or launch malware attacks. Here […]

Grabbing people’s attention and converting them to prospective customers is the goal of any professional website. To do that, you need to create a terrific-looking and user-friendly site that encourages visitors to sign up for eBooks, consultations, and other services. Be sure your website follows these five rules that make it easier to convert visitors. […]